International Marketing and Purchasing A Survey among Marketing and Purchasing Executives in Five European Countries
Description
Edited By Peter W. Turnbull And Malcolm T. Cunningham In Association With I.d. Ford And Elling Homse. Includes Index.
Keywords
Business & EconomicsMarketingSales & SellingAdvertising & Promotion
1981Book
Author(s)Peter W. Turnbull, Malcolm T. Cunningham
PublisherPalgrave Macmillan UK
ISBN9780333289891
LanguageEnglish
