Global Competition and Technology Essays in the Creation and Application of Knowledge by Multinationals
Description
Multinationals are increasingly taking internationalised approaches to the ways in which they generate new knowledge and develop innovative new products from it in the pursuit of global competitiveness. These new perspectives in MNEs' technological behaviour open up important additional possibilities for those countries that play host to operations of these companies. This book analyses in detail the new dimensions in MNEs' approach to global competitiveness and the role played in this by overseas R & D units, and discusses the implications of this for host countries' growth and welfare.
Keywords
Business & EconomicsInternationalEconomicsMarketingResearchStrategic PlanningOrganizational Behavior
1997Book
Author(s)Robert Pearce
PublisherPalgrave Macmillan UK
ISBN9780333671832
LanguageEnglish
