Research for Marketing
Survey Research for Managers How to Use Surveys in Management Decision-making
The Effective Use of Market Research How to Drive and Focus Better Business Decisions
Marketing Research
Cambridge Marketing Handbook: Research
Marktforschung methodische Grundlagen und praktische Anwendung
Consumer Insight How to Use Data and Market Research to Get Closer to Your Customer
Marketing for the Non-Profit Sector
Forecasting for Sales and Materials Management (Studies in Marketing Management)
Retail Marketing Management
