The Early Computer Industry Limitations of Scale and Scope
Description
Uses case studies to explore why large scale electronics failed to win a leadership position in the early computer industry and why IBM, a firm with a heritage in the business machines industry, succeeded. The cases cover both the US and the UK industry focusing on electronics giants GE, RCA, English Electric, EMI and Ferranti.
Keywords
Business & EconomicsStrategic PlanningLeadershipSocial ScienceSociologyIndustriesMarketingResearchManagementLaborEconomics
2012Book
Author(s)Anthony Gandy
PublisherPalgrave Macmillan UK
ISBN9780230389106
LanguageEnglish
