Competing against Multinationals in Emerging Markets Case Studies of SMEs in the Manufacturing Sector
Description
Competing against Multinationals in Emerging Markets provides a comprehensive set of lessons which successful small firms have adopted in order to survive and prosper in an increasingly hostile competitive manufacturing sector where large firms are mostly dominant.
Keywords
Business & EconomicsSmall BusinessManagementInternationalStrategic PlanningLeadershipDevelopmentEconomic DevelopmentEntrepreneurship
2014Book
Author(s)Densil A. Williams
PublisherPalgrave Macmillan UK
ISBN9781137500304
LanguageEnglish
