Rivalry in Retail Financial Services
Description
An exploration of the changes in strategy which the developments of the 1980s have provoked in banks, building societies and insurance companies. It presents an analysis of the frenzied activities of a group of players, all of whom have been forced to adjust to the new rules.
Keywords
BankingInsurance
1989Book
Author(s)Margaret Rothwell, Paul Jowett
PublisherPalgrave Macmillan
ISBN9780333445303
LanguageEnglish
