Consumer Casualties Exploring the Economics of Habit, Information, and Uncertainty in Japan
Description
Junmin Wan takes a two prong approach to analysing this pressure in Japan in his new volume Consumer Casualties. He first clarifies the consumer preference for habit to identify useful approaches toward solving a number of economic issues, such as gambling and other addictive practices.
Keywords
Business & EconomicsMarketingPolitical SciencePublic PolicyEconomic PolicyBusiness EthicsEconomicsTheorySales & SellingAdvertising & PromotionConsumer Behavior
2014Book
Author(s)J. Wan
PublisherPalgrave Macmillan US
ISBN9781137387240
LanguageEnglish
