Market Entry in Japan Theory and Management in a Turbulent Era
Description
An essential guide to the current state of Market Entry in Japan that illustrates the challenges, opportunities and routes to successfully doing business in Japan. It offers a short but scientifically well-founded overview of the ways into the Japanese market that promise success.
Keywords
Business & EconomicsInternationalSocial ScienceManagementEconomicsAnthropologyCultural & Social
2008Book
Author(s)Ulrike Maria Haak
PublisherPalgrave Macmillan UK
ISBN9781403998606
LanguageEnglish
