Inside the Multinationals 25th Anniversary Edition The Economics of Internal Markets
Description
The first edition of this book was a milestone. Applying the new theory of multinational enterprises in a North American context, it popularized internalization theory. Now with a new introduction assessing the ground-breaking contribution of the book, this 25th Anniversary edition gives scholars access to the original text.
Keywords
Business & EconomicsInternationalEconomics
2006Book
Author(s)Alan M. Rugman
PublisherPalgrave Macmillan UK
ISBN9781403995919
LanguageEnglish
