Understanding and Profiting from Intellectual Property Strategies across Borders
Description
A new look at the strategic and managerial issues surrounding intellectual property (IP) and international commercialization in the international market. An updated version which provides practitioners and analysts with guidelines and an action framework on how to benefit from IP.
Keywords
Business & EconomicsManagementInformation ManagementInternationalEconomics & TradeLawCommercialStrategic PlanningKnowledge Capital
2012Book
Author(s)Deli Yang
PublisherPalgrave Macmillan UK
ISBN9780230300545
LanguageEnglish
