Intellectual Property Rights Management Rookies, Dealers and Strategists | EKB DL

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Intellectual Property Rights Management Rookies, Dealers and Strategists

Description

This book explores how the entire toolbox of intellectual property (IP) protection and management are successfully combined and how firms generate value from IP. It provides a framework of archetypes which firms will be able to self-identify with and which will allow companies to focus on the IP and IP Management issues most relevant to them.

Keywords

LawBusiness & EconomicsManagementInternationalCommercialEntertainmentAdministrative Law & Regulatory PracticeStrategic Planning

2015Book

Author(s)L. Alkaersig, K. Beukal, T. Reichstein, Karin Beukel

PublisherPalgrave Macmillan UK

ISBN9781137469526

LanguageEnglish

SpringerLink Book

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