Social Media and Strategic Communications provides truly comprehensive and original scholarly research that exhibits the strategic implementation of social media in both advertising and public relations.
Keywords
Social ScienceMedia StudiesSociologySocial TheoryAnthropologyCultural & SocialComputersSocial AspectsRegional StudiesLanguage Arts & DisciplinesCommunication Studies
2013Book
Author(s)John Allen Hendricks, Hana S. Noor Al-Deen