Sustaining Industrial Competitiveness after the Crisis Lessons from the Automotive Industry
Description
Adopting a multi-disciplinary approach and using the case of the automotive industry as a starting point this volume discusses how industrial companies can remain competitive in spite of the current economic downturn.
Keywords
Business & EconomicsStrategic PlanningLeadershipInternationalIndustriesAutomobile IndustryManagementIndustrial Management
2012Book
Author(s)Luciano Ciravegna
PublisherPalgrave Macmillan UK
ISBN9780230348165
LanguageEnglish
