Beyond Good Company Next Generation Corporate Citizenship | EKB DL

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Beyond Good Company Next Generation Corporate Citizenship

Beyond Good Company Next Generation Corporate Citizenship

Description

The authors have conducted extensive research into the role of business in public life, and this book developes the themes of that work. It takes a practice-oriented look at corporate citizenship, and uses real, behind the scenes examples from well-known companies to show that for many firms social responsibility is becoming more integrated into corporate strategy.

Keywords

Business & EconomicsBusiness EthicsConsumer BehaviorHuman Resources & Personnel ManagementManagementStrategic PlanningEconomicsTheoryLeadershipDevelopmentSustainable DevelopmentOrganizational BehaviorWorkplace Culture

2007Book

Author(s)Bradley K. Googins

PublisherMacmillan

ISBN9781403984838

LanguageEnglish

SpringerLink Book

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