The Trend Management Toolkit A Practical Guide to the Future
Description
In a fast moving world, businesses need to keep up with data analysis and pattern spotting to identify future opportunities. Anne Lise Kjaer presents a unique methodology for global trend spotting along with practical tools and approaches to help companies and organizations analyse market changes and determine the way ahead.
Keywords
Business & EconomicsBusiness MathematicsMarketingManagementStatisticsResearchSales & SellingStrategic PlanningMathematicsProbability & StatisticsEconomics
2014Book
Author(s)Anne Lise Kjær
PublisherPalgrave Macmillan UK
ISBN9781137370082
LanguageEnglish
