European Corporate Strategy Heading for 2000
Description
Based on research conducted with senior managers across Europe, this book aims to identify the challenges being faced by companies in leading sectors and to present, by a case-study method, the solutions that these managers are finding as they prepare to safeguard their firms' positions and ensure future success in the 1990s and beyond.
Keywords
Business & EconomicsCorporate FinanceManagementStrategic Planning
1992Book
Author(s)Oliver L. Landreth
PublisherPalgrave Macmillan UK
ISBN9780333558355
LanguageEnglish
